By Jess Heald on Thu 23 February 2017 in CRM

With more than 33,000 companies and 37,000 divisions on record, Airflow, a major international manufacturer and distributor of air movement solutions was looking to make better use of its database and improve the customer journey. 

By Jess Heald on Tue 10 January 2017 in CRM

Time is of the essence, so you want to deliver an excellent service and close your leads. But if your current processes are holding you back, surely something has to give?

By Lauren Hines on Mon 13 June 2016 in CRM

The CRM industry has seen staggering growth in recent years...

By Stuart McLaren on Tue 26 May 2015 in CRM

Ok, stick with me on this one, it really is not a scam…

By Stuart McLaren on Wed 13 May 2015 in CRM

The problem with integration… is the word ‘integration’ it is applied by so many people in so many circumstances that it has lost its true meaning.

By Jess Heald on Tue 28 April 2015 in CRM

User adoption is arguably the single biggest obstacle to successful software implementation. One of the most common questions we get is ‘how will I get my sales reps to use this?', and it appears this question is often a common reason for not investing. 

By Stuart McLaren on Mon 09 March 2015 in CRM

In today’s business world, as well as looking for more business, there needs to be a clear focus on business efficiency and effectiveness. 

By Victoria Dyke on Mon 26 January 2015 in CRM

24% of businesses openly admit their staff don’t have access to the right information.

By Victoria Dyke on Mon 12 January 2015 in CRM

I have met with many companies who use their accounts system to store their core customer information.

By Fiona Ness on Tue 02 December 2014 in CRM

The end of the year is a great time to review your business performance as a whole, but also the individual processes involved.